POND Online Boutique

digital design, digital strategy, ecommerce

After five years online, luxury retailer POND decided it was time for a complete refresh and refurbishment. The result is a new revitalised website that would create an online shopping experience showcasing their brands and products in a considered, beautiful and informed way ??? and to further drive online sales.

To re-invigorate the POND online presence in a luxury brand driven way, designed to showcase and sell over 500 products. We wanted to build a site that reflected the visual aesthetic and qualities that the POND brand and bricks and mortar stores have: clean, classic and design driven.

In the four months from launch the site has had in excess of 24,000 individual visits, with a significant increased daily average spend as well as increased social media sales interaction.